THE TIMES ARE CHANGING!
Video is taking content marketing by storm, and anyone who choose to ignore it does so at their peril! Researchers have estimated that by 2017 video will account for 69% of all consumer traffic, with it fast becoming a key means for people to satisfy their information and entertainment needs.
It is important to always consider the audience that you are trying to reach and ensure the video is relevant to them to get your message across in the best possible way. Our in-house team are on hand to help with the full planning, implementing and finishing of all your video content requirements.
If a picture paints 1,000 words then one minute of video is worth around 1.8 million!
SOCIAL MEDIA VIDEO CONTENT
With the constant changes to each social media platforms algorithms it is vital to ensure your are utilising the right tools to ensure exposure and growth. For example, Facebook now prioritise video content over anything else, meaning if you are not utilising video content all of your content will be placed at the bottom of your followers news feeds! We offer retained social media video content as part of an ongoing package or for one-off campaigns. The concept behind the video will be planned and implemented by our in-house team before being sent for approval. We also offer the option to take advantage of our social media network which exceeds 4.5 million users by allowing live broadcasting via Facebook or via stories on Instagram to promote your products or services!
WEB VIDEO CONTENT
No matter if you are selling products or wanting to promote the services that you provide, having engaging, showcasing video content on your website will ensure your potential customers receive the best possible user experience. Utilising web video content can also help to build your brand identity and how you are perceived by any potential customers. Our in-house team are able to offer fully managed solutions for any web related video content you require, whether its 360 degree and catwalk videos to promote products or branded showcase videos to promote your services we can look after everything for you and even offer animation if required. Also, don’t forget Google and YouTube are best friends (and owned by the same company), so websites which incorporate video score a lot more points with search engines - a great way to boost your SEO!
PROMOTIONAL VIDEO CONTENT
People always respond better to video, especially ‘behind the scenes’ or ‘exclusive’ content. So, whether you’ve got a press day, event or even a photoshoot, there is no better time to get the perfect video content that you can use to promote your business over any digital platform. Alternatively there is the option of having video testimonials or animated case studies which will help to showcase your previous work in a more effective way. We can either help with the full planning of these events or come along to anything you have going on to help create the kind of video content that will take your brand or business to the next level.